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Home staging

All about Home Staging:

                                    QUICK DESCRIPTION:

Home staging is an inexpensive approach for changing the interior appearance of a home. It focuses on the reemployment of an owner's  accessories, rearrangement of furniture and just plain simplifying the overly decorated rooms most owners have grown accustomed to. It has evolved into the best home preparation tool and fastest method for improving a property's sale potential.          

People usually think interior decorating and home staging are one in the same. Professional interior decorating focuses on fulfilling the owners’ desires and often involves remodeling and the purchase of furnishings and accessories. 

Home staging, on the other hand, promotes the use of what you already have or uses inexpensive acquisitions in order to provide a simplified and depersonalized look. It's goal is to modify your home for maximum appeal to the masses at a reasonable cost. Stagers encourage you to view your home as a product to be marketed, to get buyers to view your home as theirs, not as a refuge that fulfills your needs.
Staging is referred to under a number of different names, such as: real estate enhancement, home enhancement, interior redesign or simply redesigning.

Strive to influence prospects with the potential your home offers. This can be accomplished with as simple a concept as rearranging a room’s contents. It may not function the way you want it to, as staging often involves classic examples of form over function.
The fees for stagers can start with a consultation and overall recommendations for as low as a hundred dollars (some offer a free consultation) to full service engagements at pricey homes that can run into the thousands–with a demonstrated and potential payback of an increased selling price and a much faster sale.

Areas the home stager will concentrate on:


Be prepared to show your stager what accessories you have stored away, including pictures and knick-knacks. A new arrangement, placement or focus will bring life to your living spaces with things you already own. Although it may not be the look you want, it will be the best to help market your home. 
Homes that maintain shrines to teddy bears, Elvis, glass figurines, dolls and large collections of just about anything must go. You never see these types of personal collections in a model home.

Rearranging furniture
Remove excess furniture. Avoid lining up furniture along all the walls. Furniture or decor that would be considered unusual should be scrutinized. You’re trying to impress buyers, not your friends.
Consider artful placement at an angle or a rearrangement that modifies current furniture distribution and creates interest, such as creating a cozy reading corner in a large living room, or a small sofa and chair placement that makes more of an intimate conversational area.  
Less (even smaller) is better. Take a clue from builders. Their model homes often utilize scaled down furniture to achieve the illusion of making rooms appear larger. 
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Home stagers will point out the need for cleaning, eliminating clutter and obvious distractions that need attention or repair.

Save yourself some money and make the most of a professional's time by tackling these mandatory projects prior to inviting one to assess your home.

Selecting a home stager: 

View their web site for some advanced information and samples of their work. Call them. Ask for references. Some of them can refer you to homes (on line) they’ve staged that are currently on the market. 
Of course, your house can sell without their services. But if you’re looking to maximize your home’s appeal in order to sell faster and for top dollar, this is a great option. The efforts are surely worth it; recent growth of the home staging industry is proof of that. 

More on home staging


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