Phone inquiries

B - Recorded Message: Is this a sound strategy?

Cell phone:

Don't use your cell phone to receive inquiries and attempt to talk to every buyer. You just know that the best calls will come at a most inopportune time. Besides, it's unsafe when driving.

Instead, use a recorded message. You won’t forget anything important to tell a prospect either.

Home phone:

If you use your phone to record a message, keep your sales pitch to a minimum. For someone who is not calling about the property, a message over 30 seconds can sound like an eternity.  

Best option:

Add a temporary cell phone and dedicate it to recording a sales message. This eliminates interfering with calls on your home and normal cell phone. The number can be used on your sign and in all advertising. 

Create a one to two minute pitch. Go over the script, reading it out load until it sounds natural, friendly and sincere. Record it and listen. Does it sound stiff, boring or attempt to tell everything about your home? Create just enough interest to get the caller to leave their phone number.

In newspaper ads, be sure to refer to your recorded message; “Call 555-1234 for recorded info.”

Recording sample on the Next Page: